Videos have to be optimized before they are uploaded to YouTube. The largest video hosting and sharing platform in the world has a ranking system, much like its big brother search engine Google. There are some similarities between Google SEO and YouTube SEO. It is the set of dissimilarities that should draw your attention, which is obvious since videos do require a different kind of optimization than primarily textual contents. Here are a few significant elements of YouTube SEO that influence video ranking.

AdWords can teach us a lot about better SEO. These Google Ads clue and direct us to better identify the high click-through rates and what paid ads performs optimally. Let’s face it, often, paid ads are your quicker ways to accomplish your goals as opposed to waiting on Google to bring up your well-thought tags or backlinks and finally point users to your product or service site.

Making money online became a norm within the past few years. There is a plethora of monetizing methods and an assortment of tools to help you earn a steady income. However, making a hundred dollars every day requires a strategy. Sheer luck can bring you a few sales. Spike in traffic may lead to a surge in revenue through advertising. You cannot rely on chance or uncertain factors if you have to steadily make a hundred dollars per day online and more. There are many self employed professionals earning several hundred per day and a few have minted millions. Such an objective may be a tad premature when you are just getting started. Here are seven answers to how to make $100 per day online.

Search engine optimization strategies are still largely dependent on keywords. Outbound and inbound links, optimized website design and relevant, unique and informative content continue to be important. However, an SEO strategy should also factor in the intent of users. Every internet user initiating a search on Google has a specific intention. The intent could be informational or navigation. It may be transactional. Most people who start searching for something are not at a stage wherein they will make a decision to purchase a product or sign up for a service. Only such a stage requires transactional content. Other stages require either informational or navigational contents.

The first step to create an SEO strategy based on user intent is to understand the three kinds of contents that Google find relevant depending on the search initiated. Google is constantly trying to rank relevant pages for all kinds of search criteria. The search engine giant is hence not only considering but actually recognizing the intent of users. It is ranking pages or displaying search engine results according to that intent. Let us factor in a few real examples.

While there are many that believe that the same essential principles of marketing will always remain – one thing is for sure: the approaches to marketing have to be changed and tailored constantly, especially when it comes to technology. After all, as technology evolves, we see more special effects in our movies, and different kinds of quality with respect to our advertisements. Mobile technology is the new technology that every company is trying to advertise on, and everyone is trying to figure out what are the key aspects of mobile marketing. Here are three things to constantly keep in mind with regards to optimizing your mobile marketing campaign.